Digital Marketing

Job Description

We are looking for a creative and results-driven Digital Marketing Specialist to join our team. This role requires a deep understanding of online marketing strategies and the ability to implement them to drive engagement, growth, and brand recognition across multiple platforms.

Job Description:

As a Digital Marketing Specialist, you will be responsible for driving the online presence and growth of our brand. Your role will include the development and execution of innovative marketing strategies across various digital platforms, optimizing campaigns for maximum effectiveness, and ensuring consistent brand messaging.

Key responsibilities include:

• Develop Digital Marketing Strategies: Plan and execute marketing strategies across various online platforms (Social Media, SEO, Google Ads, Email Marketing, etc.).
• Manage and Optimize Advertising Campaigns: Monitor and optimize online advertising campaigns to achieve the best cost-efficiency and performance results.
• Analyze and Report Results: Track campaign performance, analyze data, and create detailed reports on key performance metrics (CTR, CPC, ROI, etc.).
• Search Engine Optimization (SEO): Optimize website content and structure to improve search engine rankings on platforms like Google.
• Social Media Management: Create content calendars, manage social media pages, engage with the community, and help build the brand’s online presence.
• Email Marketing and Remarketing: Design and execute email marketing campaigns to maintain customer engagement and strengthen relationships with both current and potential clients.
• Ensure Brand Consistency: Ensure that all Digital Marketing activities align with the company’s overall communication and marketing strategies.

Skills Required:

To excel in this role, you should possess a combination of technical expertise, creativity, and strong interpersonal skills. Your ability to analyze data, craft compelling content, and stay ahead of industry trends will be key to driving successful campaigns.

Key skills include:

• Digital Marketing Expertise: Proficient in tools and techniques like SEO, Google Ads, Facebook Ads, Content Marketing, Email Marketing, etc.
• Data Analysis Skills: Strong ability to analyze data from tools like Google Analytics and Facebook Insights to optimize campaign performance.
• Creative Skills: Capable of developing engaging content ideas that attract users and drive interaction.
• Communication Skills: Excellent written and verbal communication skills, with the ability to craft compelling content and foster customer relationships online.
• Teamwork Skills: Ability to work independently as well as collaborate with other teams such as design, sales, and customer service.
• Market Trend Awareness: Keeps up with the latest trends in Digital Marketing and is able to apply them effectively to company strategies.

Other Requirements:

• A degree in Marketing, Business Administration, Communications, or a related field.
• At least 1-2 years of experience in Digital Marketing.
• Experience using digital marketing tools (Google Ads, Facebook Ads, Email Marketing, etc.) is preferred.

Employee Benefits

We believe that a supportive and rewarding work environment is essential for fostering employee satisfaction and success. We offer a comprehensive range of benefits to promote a healthy work-life balance, personal growth, and career development.

Here’s what you can expect when you join our team:

• Working Hours: 10 hours/day
  Days Off: 4 days/month

  Leave and Other Benefits:
  ● Annual leave: 18 days
  ● Seniority bonus: 7.5 days after 6 months (paid in June/December annually).
  ● Overtime pay: Provided separately.
  ● Meals: Provided by the company.
  ● Night shift allowance: $1.30/hour (10:00 PM to 1:00 AM).
  ● Night shift meal allowance: $3.50/meal.

  Leave benefits:
  ● 10 days general leave
  ● 8 days for marriage
  ● 90 days maternity leave (half salary)
  ● Year-end bonus: Provided.
  ● Holiday overtime: 100% pay increase
  ● Public holiday pay
  ● Travel allowance: $350/month
  ● Birthday bonus: $100
  ● National Social Security Fund (NSSF).
  ● Social security and pension contributions.

🔥 If you’re ready to make an impact and grow in a dynamic marketing environment, apply now!